Posted On: March 27, 2010
I’ve probably received more questions on the topic of social media marketing these last few months than on any other topic. It’s all the buzz. So exactly what do I mean by Social Media Marketing (SMM)? It’s the use of tools and techniques to more... Read More
Posted On: March 8, 2010
With so much time being spent on social media these days, we really need to be proactively managing our personal brand. Consider this. Every blog post, tweet and social media post represents us. And how we communicate in those words gives the world a glimpse into what... Read More
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If you’ve ever watched a relay race you’ve noticed that runners don’t stand at a dead stop when they grab the baton. They match the pace of their oncoming teammate as they take the hand-off. Just as that makes for a smooth transition, so, too, does matching the pace... Read More
Posted On: September 18, 2009
Our company has been in business for seven years. We just had my best month ever. That tells us that despite the economy, we can be successful. It just takes a little persistence and creativity. If this economy has you wondering how to stretch your... Read More
Posted On: September 17, 2009
[Note: This is the second article of a 3-part series. For last month’s article, which covered messaging in a down economy, click here. This month and next we’ll review 10 ways to market your business on a reduced budget.] Until I got married I believed that everyone... Read More
