When you 4 of your most major accounts in one year due to attrition, you don’t have the luxury of years to recover. We’ve implemented Pat’s strategies and have seen results in weeks, not years!
Situation
Increased competition and mergers in the industry were causing market share to erode. The co-owner of this 20-year old business was forced to re-look at marketing and sales strategies for acquiring new customers. Previously, referrals and word-of-mouth were sufficient generators of new business.
Solution
Coaching sessions continue to help this owner focus, while offering strategic options for growing sales. Marketing design and implementation work is done by the client, while The Price Group offers marketing mentoring. This includes critiques of their marketing materials, recommendations for their marketing strategy, and being available as a sounding board. The Price Group also coached the company to outsource lead generation. Within one week of instituting the new program, the company was seeing 3 to 4 (qualified) leads per day!