Posted On: January 19, 2018
Small businesses make their strategic marketing plans come alive when they build campaigns that address their marketing goals. Your overall marketing plan spells out your communications goals, and includes strategies for increased market awareness, customer growth,... Read More
Posted On: April 11, 2016
Small businesses know the importance of getting the word out about their products and services. Creating and posting content is critical to promoting the business and for improving your website’s search engine ranking. Posting content to various social media... Read More
Posted On: September 30, 2015
“Content marketing” is a buzzword that you’ve probably heard thrown around on the web and social media sites. What exactly is content marketing and why is it important for small businesses? Basically content marketing is creation and delivery of valuable... Read More
Posted On: June 11, 2014
One of the most common questions I get asked is “What’s the best way for me to market my business and products?” And my answer is: “That depends…. on your industry, target customers, location, business, products and services!” Today the buzz is... Read More
Posted On: June 8, 2009
When you think of soda, what are the first couple of brands that come to mind? Odds are Coke or Pepsi are on your list. Why? After spending millions of dollars in advertising over the years they’ve managed to be at or near the top of your mind for their category. And,... Read More