Posted On: March 17, 2012
I always say that there are three things in life that are certain: death, taxes, and changes to Facebook. Well, heads up! There are only a few days left before you have to convert your Facebook business page to Facebook’s new timeline format. After... Read More
Posted On: April 27, 2010
If you’ve been following this series of articles on social media, then hopefully you have had some time to get started and listen in on conversations in your social media environment. Now let’s talk about the important next step – joining the conversation. Successful... Read More
Posted On: April 1, 2010
Social Media is hot, hot, hot. I’m often asked by newcomers how to get started. It seems so overwhelming! Let’s take a look at some of the first steps to getting engaged in social media. Like other new marketing methods, I find companies jumping into social media... Read More
Posted On: March 27, 2010
I’ve probably received more questions on the topic of social media marketing these last few months than on any other topic. It’s all the buzz. So exactly what do I mean by Social Media Marketing (SMM)? It’s the use of tools and techniques to more... Read More
Posted On: March 8, 2010
If you’ve ever watched a relay race you’ve noticed that runners don’t stand at a dead stop when they grab the baton. They match the pace of their oncoming teammate as they take the hand-off. Just as that makes for a smooth transition, so, too, does matching the pace... Read More